Friday, 26 September 2008

a name for the business

As this has now become my Not Conceived Yet baby (she’s just a gleam in my eye wink wink ;)), I think I need to be doing the job of any prospective mother and making a list of baby names.

My first ‘company’ is called ‘Arts and Crafts Heaven’, a name I came up with about 5 years ago and has kind of stuck with me as a nice and to the point company name. I also have my ‘Elizabeth’s Jewellery’ business side, an obvious and to the point name for my hand made jewellery.

I don’t really want to call my jewellery making shop ‘Elizabeth’s Jewellery’, simply because it’s a bit Too obvious, and I’d like something snappy like some of the places I’ve already seen and shopped at. Some of my favourites for their snappiness are ‘Bead-a-holics’, ‘Bead Diva’, ‘Princess Jewels’ (!!! gets Very excited about that one ;)), ‘ArtClayUK’ (love the rhyming there, just flows off the tongue), ‘The Craft Pixie’, ‘Sleepy Kitten Crafts’, there are plenty of others that I just can’t think of right now...

Anyway, the type of name I want has to have the following characteristics – Snappiness above all, it has to be short and to the point, to stick in people’s minds and so I’m remembered and that people will come back again and again. Also along these lines it has to be easily searchable on the web – so it needs to be something easy to spell etc. as I want an internet base for the shop (a .co.uk) as well.

I also want Cuteness! Sleepy Kitten Crafts?! Oh come on! *faints from the cuteness*!! I’d love to have a name incorporating fairies or pixies or something, but everything I seem to search for on the net already exists (bead fairy, bead pixie, pixie jewels, stuff like that – most are taken).

The name Has to be unique, even if the name has been taken in another country, I don’t want it. Being un-unique means you can easily be mistaken and you might drive your customers straight to your competition.

I’m not too worried about the ‘Jewellery vs. Jewelry’ thing, because I doubt I’ll be selling to America (at least not the jewellery making supplies, I’m sure they have plenty of outlets already). I want to use the word Jewellery, because that is the correct English spelling, simply as.

Bri suggested ‘House of Jewels’, simply because I share many characteristics with House M.D. hehehehe mainly that I don’t suffer fools gladly and like things simple and to the point :P no Bimbling Around!! But apart from the silliness, I don’t think it’s a bad idea – it’s going on the list anyway.

The things the name has to incorporate are the jewellery making side and the jewellery side, or maybe somehow both at the same time.

So I’m just going to list some names and see if any new ideas form:

Fairy Jewels
Pixie Jewels
House of Jewels / House of Jewellery?
House of Sparkles
E Beads
E Jewels
Bead-E-Craft
Jewellery Making Heaven
Jewellery Making Paradise
Sparkly Jewels
Sparkle Heaven
Sparkly Things
Make Your Own Jewels
Make Your Own Sparkles
Bead Craft Heaven

Any Suggestions?

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